# Roadmap *** **We’ve already done what most Web3 companies put on a roadmap.**\ **Now we’re executing what comes after the whitepaper.** *** ## **Phase I: Building through the noise** *(2021–2023)* > While others chased cycles, we built systems. * [x] Concept development of [**Proof of Attention**™](/adlunam-inc.-whitepaper/core-mechanisms/proof-of-attention-tm-poa.md) protocol * [x] Invented the Proof of Attention™ model * [x] Initial product ecosystem prototyping * [x] Designed an award-winning tokenomics framework * [x] Raised $2M in strategic capital—600% oversubscribed * [x] Began product development across [**AdLunam Social**](/adlunam-inc.-whitepaper/adlunam-social/what-is-adlunam-social.md), App * [x] Private testnet of [**AdLunam App**](/adlunam-inc.-whitepaper/adlunam-app.md) * [x] [**Spoke globally**](/adlunam-inc.-whitepaper/adlunam-ido-2025/traction.md) across 10+ countries; shared stages with Animoca, Binance, Polygon, ICP, and more * [x] Launched Zero2IDO accelerator (active dealflow pipeline) * [x] Formed [**700+ strategic Web3 relationships**](/adlunam-inc.-whitepaper/adlunam-ido-2025/relationships.md) across CEXs, DEXs, launchpads, and protocols * [x] Media and community rollout across **The Future of NFTs** and **Diving into Crypto** * [x] **Built through the bear. Didn’t launch into noise.** *** ## **Phase II: Activating the flywheel** *(2024 → IDO)* > The systems are live. Now they start working for early movers. * [x] [**Product ecosystem**](/adlunam-inc.-whitepaper/core-mechanisms/adlunam-ecosystem.md) expansion * [x] Media and community rollout across [**Altcoin Observer**](https://altcoin.observer/) and **Web3 Explained** * [x] [**AdLunam Exchange**](/adlunam-inc.-whitepaper/adlunam-exchange.md) in closed testing * [x] Began PoA scoring engine development * [x] AdLunam Social beta live * [x] Wallet/X login integration 🔜 [**Soft launch begins**](/adlunam-inc.-whitepaper/rewards/early-access.md): wallet/X logins, Telegram linking, early scoring 🔜 [**$LUNAM IDO launches**](/adlunam-inc.-whitepaper/adlunam-ido-2025/ido-round.md)—unlocks access for the network we’ve already built *** ## **Phase III: Post-IDO expansion** *(2025-2026)* > Attention becomes identity. Rank becomes capital. Reputation becomes power. * Full public launch of AdLunam Social (campaigns, forums, quests) * AdLunam App live for early IDO participants * AdLunam Exchange live + fee discount model * Additional exchange listings + market maker expansions * Rank-linked partner integrations * Rank-linked trading campaigns * Ecosystem partner scoring & campaign matching tools * Advanced PoA analytics for ecosystem partners * Trading fee discounts + rank-based rewards go live * Demo dashboards released for PoA scores and rank insights * Partner campaign matching layer activated * $LUNAM used in campaign access, staking expansion, and reward scaling * Expand Proof of Attention™ scoring into partner ecosystems (plug-and-play analytics) * Governance and delegation model begins (community PoA signal weighting) *** > **Most roadmaps promise delivery.**\ > **Ours proves we already have—and are ready to scale what’s working.** --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/adlunam-ido-2025/roadmap.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.