# Partner campaigns

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## **The best campaigns don’t go wide. They go targeted.**

Partner projects use [**AdLunam Social**](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/adlunam-social/what-is-adlunam-social) to run quests, bounties, and contributor campaigns—\
but not every user sees every campaign.

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**Access is filtered by your** [**Lunam Rank**](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/core-mechanisms/lunam-ranks) **and** [**Proof of Attention**™](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/core-mechanisms/proof-of-attention-tm-poa) **profile**:\
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✅ If our [**AI matches**](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/rewards/ai-matching-engine) you to what a project campaign’s looking for, it shows up.\
❌ If not, you won’t even know it existed.

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## Campaigns can include:

* [x] 🎯 Quests or challenges
* [x] 🗣️ Discussion threads with contribution prompts
* [x] 🧪 Testing tasks or creative input
* [x] 🪂 [**Airdrop**](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/rewards/airdrops) or badge-based rewards

It all happens inside [**AdLunam Social**](https://adlunam-inc.gitbook.io/adlunam-inc.-whitepaper/adlunam-social/what-is-adlunam-social).\
And it’s designed to surface the right users—not just whoever shows up first.

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> ### If you’re not seeing campaigns, you haven’t matched into one. Yet.